In Class Reading: (Exercise p. 62)

Positions I have taken:

• Running helps me concentrate.
• There is a right balance for fruits, veggies, and meats.
• I believe having a project, an exam, modules, and house work should be all due on the same day because it is too much stress.
• A person's health should come before work, so that the work can go without error.
• To keep going even when it's hard, so that it doesn't continue to get harder later on.
• College is more informal then High School.

Some else taking a position:

• My parents decide to cook at least one new recipe every week, so that we could expand our options of food.
• A friend decide an apple was better for them then chips.
• A person proclaimed ignorance, and overconfidence are those who put work to be done later, then the free time they have now.
• An acquaintance believes a persons words backed up with research has a better argument. 

Textual Analysis: Advertisement Outline (Paper #2)

INSURANCE Advertisements:
1.) Who published these ads?
Progressive, an insurance company.
2.) Who are these texts intended for? (Or) Who would each one seem to appeal to?
This ad is aiming at people who own a vehicle to be the boss of there auto insurance. Mostly men given the attractiveness of the woman.
3.) How can we tell that (or reasonably guess)?
The woman (Floo), is  is holding a box labeled "auto insurance".
4.) What is the purpose of these texts? What are their creators wanting to change or make happen?
There purpose is to provide an easy method for people owning vehicles to save better on there car insurance. For only being about 6 minutes this captures the attention of individuals who want to quickly save on there car insurance.
5.) How do they seem to be working toward that purpose(s)? What beliefs and values do they address?
It addresses the fact that Progressive Insurance can save money by getting rates, and coverage options.
6.) What evidence from the texts can you provide to support your answers?
The quirky woman in the ad greets the viewer with a smile as she holds a box labeled auto insurance with the text indicating that you could "save" on your car insurance! It implies that it would take about 6 minutes to get great rates, and coverage options when you save with Progressive.

Describing the Ad: A signature green eyed, red lip stick, "I (heart) Progressive" button, blue band, and you have Progressive iconic girl named Flo. This woman represents Progressive by sharing that there Auto insurance can save you money when you get "rates and coverage options" in about 6 minutes when you call, or explore there site. In the background it indicates there willingness to save people money "24/7".



Describing the Ad: Geico insurance with it's nameless smiling British talking gecko mascot  gives detail on how "you could save 15% or more" on spending with vehicles, home's, renters. motorcycles, and/or boats. It talks about how it offers convenient local offices, coverage availability by phone, money-saving discounts, low down payments, monthly payment plans, 24-hour service/claims, and available SR 22s.



Describing the Ad: Allstate insurance indicates that "you're in good hands" when you're under there policy. They provide a picture of a family supposedly being under the insurance companies personalized protection, and smiling because they got a quote from there "exceptional customer service" agents. It also provides symbols of a house and car insured will save money.

Summary of our Advertisement

Paraphrase (and quote) of our advertisement (that the teacher told me would be a good idea): In this advertisement it is suggested that many gross things will go through your mouth, as implied in the phrase “what will go through your mouth today?” The product advertised -- Listerine -- will fix that.

• (All sorts of nasty things come in contact with your mouth, people should feel terrible about this, but Listerine will fix this. Ælf,)

Summary, Paraphrase, and Quote

Summary:
     "Lydia's Story" is written by Jan Brideau who narrates the story of a soft-spoken old women  after meeting her in a hospital, and formally calls her Lydia. Lydia faces terrible storms one after the other as she tries to hold on to her dear life, and keep away from the rapidly rising waters pouring in from nearly all sides. There is horror all around her, but she tries to keep her head high through it all to survive (128-131).

Paraphrase: 
     Lydia traverses through her house in waist high surging water to find high ground on a wooden desk. However she was soon met with more trouble as the water kept rising to the point where she had to move to the top of her kitchen counter, and before long that also started to get consumed by the endless surge going through her front door. She made retreated to the top of her closet where lucky she remained safe from the elements for five terrifying days without food, refreshments.
    When the storm finally calmed she escaped from the closet into the neck high water, and gravitated to the outside of her porch. She yelled for someone to help her, and after a time one of her neighbors came with a boat to assist her. (130).

Quote: 
"Terrified of drowning, she kept reminding herself to think clearly" (130).

In Class Lab: Textual Analysis Paper

1. Who published these ads? PETA, Freedom For Animals, Mercy for Animals, American Society for the Prevention of Cruelty to Animals

2. Who are these texts intended for? (Or) Who would each one seem to appeal to?

• The anti-fur ad is intended for people who wear fur, and asking them to stop. It is also intended for people who have pets to advocate for this cause to stop people from wearing furs.

• The hair advertisement is asking people who dress up their hair to consider the cost to innocent animals.
• The Walmart Cruelty ad tells the people that the company mistreats their animals, and to consider this next time they by one of there stores.
• The Humane Society ad is for people who have been possibly considering adoption in any way, and it appeals to the same group of people because it makes them seem really helpful and kind for adopting an animal.  It also emphasizes the innocence of animals with the “I hold no grudges” line, inviting us to feel sorry for them.
• All of them appeal to people who love animals as well. They are intended for people who love, or simply feel sympathy for, animals.

3. How can we tell that (or reasonably guess)?

Because they all mention animals in a light that considers cruelty done to them.

4. What is the purpose of these texts? What are their creators wanting to change or make happen?

The purpose of these texts is to help the lives of animals, and let them have a better existence. They want to change animal cruelty by ending it,or at least lower it.

5. How do they seem to be working toward that purpose(s)? What beliefs and values do they address? Think: What are their ethical, emotional, and rational beliefs?

Most of the ads work out of guilt, such as the idea that someone would wear their dog. They believe that it is immoral to do the things they are fighting against, such as wearing fur, testing chemicals on animals, and leaving animals on the streets.

6. What evidence from the texts (images, phrases, etc.) can you provide to support your answers?

The image of a pig in a cage, looking out pitifully.  The words “If you wouldn’t wear your dog…”.  The use of the verb “suffer” when referring to the lab animals used in the hair ad.

7. Can you come up with a statement that would indicate what the ads do as a group?

As a whole, I think the ads are standing up for animal rights, and trying to save animals from death and pain.

"Advertisements R Us" Summarized

         The reading “Advertisements R Us” is a typed analysis by Melissa Rubin and is formally found in the “Everyone’s an Author” textbook. The purpose of the reading is to highlight how advertisements such as the Coca-Cola ad in the 1950s can manipulate an era, and us today. The author provided details explaining how stereotypes were intertwined into the 1950s ad, so that it would appeal to a certain audience, or in this case the American culture at that time. She also describes the features of the ad such as how only white uniformed men of different varieties (military to businessmen) were dominant, with a few white women present, positive lighting, industrialized background, and the towering deity like white haired Sprite Boy hovering over a towering red Coca-Cola vending machine. Then the author explains that Coca-Cola is associated with American’s boost in winning the war (WWII), coming together as a community, and how it expanded to other countries because of a cheaper deal they offered for the military overseas. However she further examined the fact the ad did not represent equality because it excluded African Americans (unless a celebrity). Thus shedding light on the  values Coca-Cola had were just trying to appeal to mainly the white man then other ethnic groups because that was modern culture then, but now they would be seen as segregated, and the ad would be frowned upon. Still the author concludes the ad captured the American identity during the time by showing off the carefree smiling Americans holding bottles of coke, so instead of just scanning the ad forever in disbelief that a life like that is possible, they should live that life themselves with a Coca-Cola in hand!

Thinking About The Text: (pg. 181, Questions #1-4)

1.) Melissa Robin's insight offers speculation on a Coca Cola ad from the 1950s, and what she learned from it. From the ad she provided evidence describing how it related to the era by highlighting certain features in the image, and what specifically is not in the image that would be today. For example she pointed out how there weren't any African Americans in the ad because of racial discrimination, and how barely any women were seen in the ad because they were treated as less of that of a white businessman. However some African Americans were able to get into Coca Cola advertisements, but they were all celebrity musicians like Louis Armstrong, or star athletes like Bill Willis. Robin carefully provides her ideas through analyzes to the reader, and does strike a persuasive point. I almost completely support her. Except for one thing- I don’t like Coca Cola, so other than that I agree with her conclusion.

2.) Melissa Robin incorporated historical context by first introducing how Coca Cola came to be in the late 1880s, and then further providing the success of it during WWII.  She explained things like how during the war the company itself would give every man in uniform, wherever he is, a Coca-Cola for 5 cents.  Then once the war had ended with the United States victorious, Coca-Cola factories spread across other countries because they were inspired that the product was a secret way of winning like Americans. Therefore this goes back to the information contributing her analysis by the cheerful white uniformed men in the front of the 1950s advertisement.

3.) Was this ad meant to be more supportive of the troops of that era, or more aimed just to sell the product? Was it all about the power of merchandise, or was it really for a good case?

4.) To be honest I don’t really watch much TV, so I’m not aware of many advertisements. The only one I can possibly recall is maybe a T-Mobile commercial involving getting connected with people around the world. From that I could say we see more collaboration among races on the same level of equality compared to the only whites in the Coca-Cola ad of the 1950s.